BC Chapter - How Market Research Can Take Back

SOLD OUT - How Market Research Can Take Back Customer Experience - Jay Zaltzman, Founder and President of Bureau West , a market research and marketing strategy firm based in Los Angeles, California will be making a special trip up to Vancouver just to present to and host a workshop with the BC Chapter - this is an event you don't want to miss! Customer experience (or "CX") has a great deal of similarity to what we're already doing as market researchers. Here's what you will learn: " How to speak the language of customer experience (VOC and NPS, anyone?) " How CX research can open opportunities for new business and enable you to provide greater value to your clients " Specific approaches to CX research to add to your arsenal, including customer journey mapping and key touchpoint research A breakfast buffet will be provided.
1/12/2018 - 1/12/2018
Copper Chimney Restaurant -
587 Hornby Rd -
Mezzanine (top floor),
Vancouver, BC

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